PORTFOLIO

COPYWRITING

Printscreen of a sponsored content article written for a client and published in Visão magazine, which is part of Clarity's digital marketing portfolio.

Client: luxury holiday rentals & tourism, Algarve (Visão magazine)

Printscreen of a sponsored content article written for a client and published in Portugal Resident newspaper, which is part of Clarity's digital marketing portfolio

Client: property, investment & hospitality, Lisbon (Portugal Resident newspaper)

Printscreen of an opinion piece published in the newspaper Barlavento, which is part of Clarity's digital marketing portfolio

Opinion articles on digital marketing (Barlavento newspaper)

SOCIAL MEDIA

Printscreen of a client's social media feed, part of Clarity's digital marketing portfolio

Client: wine producer, Algarve

Printscreen of a client's social media feed, part of Clarity's digital marketing portfolio

Client: self-storage facility, Algarve

Printscreen of a client's social media feed, part of Clarity's digital marketing portfolio

Client: retail outlet, Algarve

CASE STUDIES

Improved conversion results after adding a new Google Ads campaign and overall account optimisation

Click to view fullscreen

Tap to view fullscreen

Scaling success: Google Ads for a local Lisbon-based service

The challenge was to boost results with only a small room for budget increase. We introduced a new type of campaign and optimised the entire account, achieving significant results: leads increased by 85%, and cost per conversion reduced by 26%, bringing it down to just €6.26 per lead.

Maximising results on a modest Social Media budget

We optimised a pre-existing traffic campaign for a tourism client, more than doubling the website clicks. CTR surged from 0.56% to 4.46%, and CPC dropped from €0.26 to just €0.11, proving that even with limited resources, significant results are achievable.

Comparison of a Meta Ads campaign before and after the optimisation

Click to view fullscreen

Tap to view fullscreen

Positive conversion results in a Google Ads account that has launched new campaigns across Europe

Click to view fullscreen

Tap to view fullscreen

Profitable international Lead Generation with limited budget

With a modest initial budget, we helped a Portuguese client selling middle-high-end products expand internationally by creating new targeted campaigns across Europe. The result? 48 leads at €20.45 each, turning this small-scale effort into profitable advertising while testing new markets.

Will our next big story be about your business’ success?

LET'S TALK