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The beginning of the year is perfect time to, not only make New Year resolutions, but to also do some digital marketing analysis to your business. Yes, that’s right – it’s time to have a look at your website’s statistics and try to understand what can be...
I’m sure you’ve heard the expression "Content is King" before, right? Bill Gates first said it in 1996 but today it is more accurate and up-to-date than ever. Google will help your website get more exposure if you write original content for it and has also made...
Even though editing a post is being ‘penalised’ on Facebook, sometimes it is really necessary to do it; either because there is new relevant information that we really have to add to what is written there, or because something has changed in what we had posted there,...
This can actually be really annoying – you have invested quite a considerable amount of money and working hours into your business' website, only to be advised to create a separate landing page for your online advertising campaign by some digital marketing...
First of all, let us start by apologising – this article is one of those filled with period references and, although nowadays we (sometimes) hear about subliminal messages as a marketing and advertising 'tool', the truth is that only those who were alive (and remember...
Your WhatsApp number can be used on social media to facilitate communication with users. Imagine you want to know more details about a service abroad, but you don't feel like waiting for a reply to an email or contact form; you want to make a call or send a message to...