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In 2021 I want to advertise online: but Facebook Ads or Google Ads?

In 2021 I want to advertise online: but Facebook Ads or Google Ads?

2020 was the irrefutable proof that when people are not out ‘on the street’, they are browsing the internet between tasks; or they are at home (which happened a lot in the past year!) searching the web with more availability and more cunningly.   If you have a...

Google Ads Budget – how to figure it out right

Google Ads Budget – how to figure it out right

Sometimes we see business owners that are postponing adding Google Ads to their strategy and the main reason for that is usually ‘we’ve heard Google Ads is very expensive’. At the same time, Google reassures that advertisers are in charge of the budget and can never...